TWITTER AD CAMPAIGNS & TWITTER PROMOTIONS | HYTECH WEB SOLUTION SIKAR
TWITTER
AD CAMPAIGNS & TWITTER PROMOTIONS
Twitter ads are the perfect complement to the organic
content strategy. Promotions, paid content, created by you, promoted tweets,
and / or promoted accounts will appear in your campaigns - all of these
exposure to a wider audience of your choice for increased exposure and
visibility. It is easy to start.
OBJECTIVE BEHIND TWITTER ADS.
Decide what the target of your campaign is. Do you want to
drive more and more link clicks? Drive engagement?
Each of our campaign objectives is specific to meeting
specific goals and serving each part of the marketing funnel. You will only be
charged when someone takes this action.
AWARENESS
· Reach: Maximize the reach of your ad.
Paying for: impressions (cost per 1,000 tweet impressions)
IDEA
· Video Views: Get people to watch your videos.
Pay for: Video views
(CPW) which is cost per view.
· Pre-roll view: pair your ad with premium
content.
Pay for: considering
your pre-roll. (CPW) which is cost per view.
· App Install: Get more And more people to install your app.
Pay for: App Card Clicks
or App Clicks. (CPAC) Which is Cost per App Click.
· Website clicks: Drive traffic to your website.
Pay for: Website card Clicks and link Clicks.
(CPC) which is Cost Per Click.
· Engagements: Get more people to connect with
your tweet.
Pay for: engagement. (CPE) which is cost per
engagement.
· Followers: Build a large audience for your
brand.
Pay for: Follow. (CPF)
Which is cost per follow.
THE CONVERSION
· Re-engage app: Get people to take action in your
app.
Pay for: App
Card Clicks or App Clicks (Cost per App Click)
THE AUDIENCE
Use our highly advanced targeting features to narrow the
audience you want to reach. You can filter the characteristics of followers and
viewers, including follower look-bike targeting, event targeting, interest and
conversation targeting, retargeting targeting, or creating your own custom
audience list. See our campaign targeting page for a complete list of our
targeting options.
BIDDING
Twitter ads serve users in the auction. You must decide how
much you pay for each billable action. During the campaign setup, we will
suggest a bid based on the targeting criteria you select. Learn more about our
auction system and bid details.
BUDGET
Twitter advertising costs you; There is no minimum campaign
expense. You choose a daily budget for your ads during the campaign setup, and
we'll never go over this amount. Now set your campaign dates and budget.
CREATIVE
Be sure to use strong media in your tweets, such as blind
photos and videos. Take 3-5 creative choices in rotation at any time for
variety and to know that your audience has given the best response. Videos 6–15
seconds long with captions and prominent branding perform best.
TWITTER PROMOTIONS
All we were discussing above was about paid twitter ads but we can also promote something on twitter without using paid twitter marketing strategy which is called Twitter Promotions. this technique of digital marketing comes under SMO (Social Media Optimization) section Of Digital marketing.
COPY
Also creative with strong copy. Experiment with a witty,
risky brand voice. Include clear and concise calls-to-action and emphasize
urgency. Pronunciation with 1-2 appropriate and relevant hashtags and / or
emojis. Get more information about twitter promotions From Our Website Hytech Web Solution
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